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How outsourcing your Social Media Management can benefit your Work-Life Balance

Running a business is indeed time-consuming. Sometimes it’s hard to make up time for your business’s online presence and marketing. Many entrepreneurs have begun to realize and understand the power of virtual assistant in growing their business.

“Outsourcing” refers to hiring professionals to complete a portion of your workload. Social media management is one of the tasks which takes up a considerable amount of time. It includes engaging with the audience, creating and finding relevant content, graphic design, scheduling and always staying updated about the new industry trends.

For instance, if you are in a business of selling products or you are providing a professional service, you can save hours by outsourcing tasks like email management, calendar management, social media management, website management, etc.

You will be able to make up time for other things which really needs your attention.

Pros of outsourcing social media management

  • More time for important things: It is common to find yourself buried under the mountain of ToDo tasks when you are running a business. Initially, when you started your business, you had to do everything yourself including chasing clients, social media, graphics, delivery, web design, etc.

    Your hard work and tenacity certainly helped you scale your business. However, as the business grows, you start getting busier and busier day by day. When you outsource tasks, you are making up time which you can use to expand your business.
  • High-end expertise: Digital marketers are professionals who can provide you invaluable expertise. By outsourcing the management of your digital presence, you can access their expertise and knowledge about social media marketing and grow your business.
  • Maintain the balance between work and family: How many hours are you working in a week? If you answered more than 50 hours, you need to consider outsourcing tasks which don’t need your attention. You can easily save 10-20 hours per week by outsourcing social media management and website management.

Most of the successful people know where their time is worth spending. This is what keeps them ahead of the general competition. This article from The Washington Post states 5 reasons why you shouldn’t work too hard. I highly recommend you to check out this post.

So, how exactly you can outsource social media management with us?

Social media is not just branding, it’s storytelling too. It is a place where you interact with potential customers and showcases your work and dedication.

I can’t speak for all digital marketing agencies but here are few reasons why our clients love us.

We at GrahamAndAssociates have a unique approach to understand your business. We love the work we do and your satisfaction is our first priority. We take care of all the time-consuming admin stuff so you can relax and focus on really important things and your family.

We require you to fill up a simple questionnaire which helps us to understand the business from your point of view. Then, we build up a strategy to meet your business goals and build up your brand online. It’s as simple as that.

If you are still unsure, get a free consultation with us. Maybe we can help you with your online marketing needs. Contact us here.

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7 Amazing time management tools for busy team leaders

Leaders have a ton of responsibilities that keep their days completely packed, often overflowing. They are always juggling multiple projects at once. Effective strategies include management of different tasks to be completed in a predefined time frame to accomplish your goals.

Effective team leaders put up their time management skills to tackle the challenges faced in daily life and maintain a balance between work and their life. There isn’t a way to add more hours to a day but effective time utilization can save some hours. Being a leader doesn’t mean that you have to do everything yourself. You need to know which responsibilities can be delegated to the employees to free up your time for things that really need your attention. Prioritizing tasks can be a great way to get organized and more productive.

“You will never “find” time for anything. If you want time, you must make it.” -Charles Bruxton

This is where online time management tools come into play to ease off the pressure. If you have been struggling to manage your time, below is a list of 7 online tools which can help you manage time.

1. TRELLO: Trello is a project management tool that organizes your projects into boards. It gives you an online board where you can list your sticky notes with links, photos, attachments, etc. You can collaborate with your team and assign them tasks to complete.

In one glance, you can easily know what’s being worked on, who is working on which project and which projects are in progress right at that moment. The simplicity of the interface and drag and drop feature makes it super easy to use. You can give priority to important tasks and put deadlines on it.

This tool will help you to understand what’s important for you and what can be scheduled for later. Hence, time saved.

Download Trello from this link for your operating system:

2. ASANA: Asana enables teams to work together effortlessly. This tool is very useful for managing both large and small projects. Sometimes, complex projects consume so much time and most of it goes into collaborating, sending emails and attending an unnecessary meeting.

Asana is somewhat like Trello but it takes a more task-oriented approach to project management. It is used by some of the top organizations like GE, NASA, and Airbnb.

Asana on iOS

Asana on Android

3. RESCUE TIME: RescueTime is a tool that helps you understand how you and your team spends their time and attention. A unique function of this tool is that there is no need to enter data. The tool is smart enough to track which application you are using and what websites you are surfing.

RescueTime will help you to narrow down the inefficiencies in a day and help you figure out where time is being invested and where it is being wasted. It has dozens of cool features like setting goals and alarm, detailed reports, productivity score, etc.

Download RescueTime from here:

4. GOOGLE CALENDAR: Google Calendar is one of the most famous tools for time management. You can schedule events, create reminders, share and view calendars, and customize it the way you want. It’s easy to use interface makes scheduling and entering data super easy.

You can sync the calendar on all your devices and can start scheduling meetings and events. Google calendar can be integrated with a dozen of online tools and is highly customizable.

Google Calendar on iOS

Google Calendar on Android

5. SCORO: Scoro is a team time management software which allows its users to control their entire business from a single page. It offers a ton of features like collaboration, project management, CRM, quoting and billing, work scheduling and tracking, reporting and tracking, etc.

Scoro can save a lot of time for team leaders who are managing projects and make the process faster. This can in turn save time and increase productivity.

Scoro on iOS

Scoro on Android

6. CLICKTIME: ClickTime is a time and expense management tool which helps you monitor working hours. It also helps to ensure that your expenses are well documented and managed. It has a feature called “Project Insights” which helps you predict the profitability of your business.

You can manage your entire workforce with this tool. You can also assess employee capacity and maximize the productivity by distributing tasks that suit their skills and expertise.

7. 135LIST : 135List is a tool that uses the 1-3-5 rule to prioritize the day. This tool is very simple to use and very effective in increasing productivity. It works on the idea that you need to select 1 big task, 3 medium sized tasks, and 5 small tasks.

It has a beautiful interface and is very flexible. You should give this one a try and you will feel more productive at the end of each day.